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Thales Consumer Study 2023: Embracing Wood Cards

Thales' survey shows 65% of consumers are ready to adopt Thales Gemalto’s wood cards, willing to pay 1.5 times more for this premium, eco-friendly option. Valued for authenticity and design, these cards meet demands for sustainability with FSC-certified wood and proven durability, revealing a strong market opportunity.

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Thales Gemalto Wood Card

Introducing the Thales Wood Card: a premium, eco-friendly payment card made from sustainable wood. Discover its unique benefits and enhance your card offerings with sustainability.

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